How to Become an Instagram Influencer and Start Earning …
Did you know that brands spent $5. 67 billion on influencer marketing in 2018? And that amount was forecasted to reach $8 billion by the rising popularity of influencer marketing and brands spending tons on money on it, it has become a lucrative way for people to earn, how much can you earn from being an influencer? And come influencers do charge large amounts of money if they have a substantial follower base and an engaged stagram influencers can charge anywhere between $75 and $3, 000 per post. Even if you are at the lower end of the spectrum, it is still a lot of money for just one Instagram is probably the reason why so many people have chosen this path, to earn quick money and become ever, it is not easy to become an Instagram influencer with a substantial follower base. It requires a lot of time and effort to reach a stage where you have influence over your audienceBut, if this is something you are really interested in, we have got you this post, I have provided a detailed list of things that you need to do to become an Instagram influencer and start earning you ready to discover what it takes to become an Instagram influencer? Let’s dig Tip: Keep producing high-quality content consistently and engage with your audience to grow your Instagram account. Disclosure: This post may contain affiliate links and we may earn a small commission, at no extra cost to you. However, this does not impact our reviews and comparisons. We try our best to keep things fair and balanced, in order to help you make the best choice for You Need to Do to Become an Instagram Influencer1. Choose a Niche You’re Passionate About2. Create a Noteworthy Bio3. Share Your Stories4. Make Your Instafeed Appealing5. Post Content Consistently6. Choose the Right Hashtags7. Get a Business Account8. Leverage Instagram Stories9. Engage Meaningfully10. Tag Relevant Brands and Contact Them11. Do Not Buy FollowersFAQsReady to Get Started Earning Money on Instagram? What You Need to Do to Become an Instagram InfluencerHere’s what you need to do to become an Instagram influencer:1. Choose a Niche You’re Passionate AboutTo become an Instagram influencer, the first thing you need to do is find a niche that suits your personality. This needs to be something you’re passionate about. Something in which you have a good deal of knowledge and interest. Just because someone else is doing something and is successful, doesn’t mean you should, what should you do? To become an Instagram influencer in any field, you will have to post about it regularly and consistently. So, selecting the right niche is very important because you will have to spend a considerable amount of time researching it and posting content on that pick a niche that you’re genuinely passionate about. Maybe you’re great at DIY crafts? Or maybe you love food, and have a great deal of interest in different types of cuisines? Maybe you’re into fashion and are always aware of the latest styles and trends? Your Instagram posts should reflect whatever truly interests you and not some random niche might even be a combination of different things, as long as they’re not random. Here’s an example of an Instagram influencer whose niche is food, travel, and lifestyle. As you can see, her Instagram feed has a good balance of posts relating to all of via Instagram2. Create a Noteworthy BioOnce you have decided on your niche, you need to create an attractive Instagram profile. The very first thing that you need to focus on is creating an Instagram bio that immediately catches people’s attention. It should talk about your story in a way that engages why is it important? Remember, it’s one of the first things that a brand or a potential follower will see on your account. So if you want to know how to become an Instagram influencer, you need to first learn how to create an attention-grabbing Instagram fluencer and travel blogger Helene Sula has a compelling and attractive Instagram bio. In the name field, she has cleverly included “travel blogger, ” so that her profile shows up for such searches. And in her bio, she tells her story of how she moved to Germany to explore Europe leaving everything behind. Except for her pups and her husband. Now, isn’t that noteworthy? Image via InstagramIf you think you can become an Instagram influencer just by sharing photos, you clearly have it all wrong. The captions that go along with those photos are just as important as the photos themselves. Use them to tell your stories and connect with your followers on an emotional level. Give them a reason to trust you, follow you, and engage with ever, in your quest towards engaging them don’t forget to be genuine. Because that will be easily seen through. Instead, share your personal stories in a way that your audience finds them interesting yet out this inspiring story from a travel blogger, for example. She talks about how she continues traveling with a pre-existing medical condition. You can see that the post has a pretty high engagement rate which means it was well-received by her followers. And brands attach much greater importance to the engagement rate than the number of followers when they collaborate with via Instagram4. Make Your Instafeed AppealingThis is one of the pre-requisites if you want to learn how to become an Instagram influencer. Not only should each of your photos be visually-appealing, but your entire feed should look appealing when viewed as a whole. This means that all of your photos in the feed should look good, individually and, what can you do? Many Instagram influencers follow a particular style of editing their photos so that the color or composition is uniform. You can use tools like VSCO or Lightroom to edit your photos or you can just use the built-in filters on Instagram. Also, make sure that your photos are taken in high-resolution and plenty of light to make them look really out the account of this lifestyle Instagram influencer and see how beautifully he keeps the tones uniform. This gives his Instafeed an incredible visual appeal and makes it look aesthetic via Instagram5. Post Content ConsistentlyPosting content consistently is another crucial prerequisite if you want to learn how to become an Instagram influencer. Most Instagram influencers post daily or once every two days. However, some of them post a few times a day or even a few times a udies have revealed that an increase in your content-posting frequency can boost engagement rates. However, when you decide what your posting schedule needs to be, make sure that you choose wisely. Because it needs to be something realistic that you can actually stick to. Setting an unrealistic goal to which you cannot adhere will not help you in any you find sticking to a schedule difficult, you can schedule your posts with tools like Buffer, Planoly, Preview, or Ripl. These platforms allow you to create your content in advance and set the dates and times for posting. So you don’t need to do it yourself, but your content gets posted eview is free for use and so is Planoly for 30 photos per month on a single Instagram account. Buffer allows you to schedule up to 10 posts for free across any 3 of your social accounts. Ripl offers subscriptions starting at $14. 99 per month, but also has a free basic plan with limited ’s more? You need to remember that posting content isn’t the only important thing. The content that you post must be grammatically correct and should be of high-quality. To ensure that your content quality is top-notch, you can utilize tools such as tool checks your grammar, style, and helps you find the right words for your content. As a result, you’ll be able to post high-quality content to Instagram. 6. Choose the Right HashtagsThe best tip anyone can give you on how to become an Instagram influencer is to use hashtags. Hashtags are important because they let your content to be found by other Instagram users. Instagram allows you to use a maximum of 30 hashtags on a post, and I recommend using them all. But what kind of hashtags should you choose? Remember that hashtags having high search volumes aren’t necessarily good for you. Because high search volumes imply high competition too. So the chances of your post being discovered using those hashtags are stead, choose hashtags that have decent search volumes and maximizes your chances of appearing in the top posts. Ideally, use a combination of hashtags varying in search volumes from above 10, 000 to 1 million. But definitely, not more than a how can you find reliable hashtags? To find the right hashtags for your Instagram posts, I recommend using AI-powered tool goes through your profile and finds the best hashtags for you. Alternatively, you can enter any hashtag on the platform, and it’ll show you its performance. This can help you ascertain which hashtags will create the most impact for example, this post by an influencer uses the hashtag #adventurecouple. This is the top post for this hashtag having search volumes of more than 105, via Instagram7. Get a Business AccountIf you’re serious about learning how to become an Instagram influencer, you need to get a business account for your Instagram. There are numerous benefits of switching to a business are they? The most important benefit is that with a business account, you get access to Instagram Analytics. You’ll be able to see not only your follower demographics but also which posts are getting better engagement. You will also be able to see the days and times which give you the best you want to become an Instagram influencer, it is important to understand your audience and learn what content works best for via InstagramFollower demographics are very useful when it comes to pitching to brands for collaboration. Because numbers speak louder than other advantage you get with a business account is the ability to run ads. You can promote one of your posts if you want, in order to get some additional, getting an Instagram business account is an important step if you want to become an Instagram influencer. 8. Leverage Instagram StoriesInstagram Stories are probably the biggest thing right now on Instagram. More and more users and influencers are joining this bandwagon. In fact, more than 500 million Instagram users are using them every day. This makes them a perfect weapon to grow more followers and gain people who aren’t your followers can discover you from your Instagram Stories. By adding hashtags or locations to Instagram Stories, you can be discovered by more people. And if you have 10, 000+ followers, you can include an outbound link using a “swipe up” option on ’s more, you ask? You can even tag others on your Stories and give a shout-out to other accounts. This is not only a great way of building relationships but also growing your own following. Because those accounts are likely to return the favor too. And this means you get more cause of these benefits, a lot of influencers use Instagram Stories. And if you are serious about becoming an Instagram influencer, you should start using Stories via Instagram9. Engage MeaningfullySocial media is all about people and how you engage with them. Engagement is one of the most important factors that will help you become an Instagram influencer. When someone comments on your photos, make sure that you reply to them. Also, return the favor by liking and commenting on their ’s a checklist that you can use to increase the engagement rate on your posts and become an Instagram influencer:Include a call-to-action in your captionPost at a time when you’re likely to get maximum engagement (use insights if you have a Business Account to find the best times)Host giveaways and contestsUse polls in Instagram StoriesFollow similar accounts and engage with their contentUse popular and relevant hashtags or create your own hashtagsYou can use the “Explore” option on Instagram to find content that you can engage with. Also, you now have the option of following hashtags so that relevant content shows up in your feed. 10. Tag Relevant Brands and Contact ThemThere are actually two stages of learning how to become an Instagram influencer. The first, of course, is to grow your followers organically and engage them. The second, and probably more important for some, is to make money as an, once you have grown your followers above a thousand and have a decent engagement rate, start your brand outreach. The easiest way is to tag relevant brands on your photos to put yourself on their radar. Sometimes brands even feature such photos on their Instagram account giving you greater else can you do? You can also send direct messages to brands you think are relevant to your niche. Especially, if you have seen them collaborate with other influencers in your field. Work on a pitch that talks about why you are reaching out and what you can offer them. I’m not saying it’s easy but you might be pleasantly surprised at the can even join platforms like Grin, InsightPool, HYPR, InfluencerBay, TRIBE, and TapInfluence to find and connect with relevant brands. Some of these platforms need you to have a certain number of followers to be able to participate in campaigns. So, use this channel when you have reached a certain follower count. 11. Do Not Buy FollowersThis is a rookie mistake I’ve seen many Instagram influencers make to pave an easy road to success. Paid followers are no good to you. If you want to become an Instagram influencer and make money, organic is the way to, I know it’s not easy and it certainly won’t happen overnight. But hey, there’s no easy road to success. Paid followers can be detrimental to your growth because these followers won’t be engaged enough. So your follower count will increase without any substantial increase in ’s more? Also, it is not that difficult for brands to identify influencers with paid followers. And if someone realizes that you have a high percentage of fake followers, you could lose your credibility in the industry. This could affect all of your future collaborations or lack tting caught having paid followers can be detrimental to your success as an influencer. If you really are serious about your goal to become an Instagram influencer, you need to do it the right way. FAQsQ1. How to become an Instagram influencer? A. The following are steps to take when becoming an Instagram influencer:Choose a niche. Optimize your Instagram original and authentic an appealing relevant a Business your audience. Leverage Stories, Reels, IGTV, and relevant buying ntact brands for collaboration. Q2. How long does it take to become an Instagram influencer? A. The time it takes to become an influencer on Instagram depends on your ability to identify a niche and grow an audience that trusts and looks to you for recommendations. Q3. How much does an Instagram influencer make a year? A. How much an influencer makes yearly depends on their followers, engagement rates, number of brands they work with per year, and other partnership although there’s no one-size-fits-all price, most brands follow the $100 for every 10k followers or one cent per follower rule. But that’s just the basic starting will also consider an influencer’s engagement, the campaign’s length, budget, and other factors. Q4. How many Instagram followers do you need to become an influencer? A. Unfortunately, there’s no magic number to becoming an Instagram influencer. You also need to have engaged followers and influence over their ever, there are numbers you can use to get an idea of how many followers you need to become an influencer:1, 000 to 5000 followers – Nano-influencers5, 000 to 100, 000 followers – Micro-influencersMore than 100, 000 followers – Macro-influencersGlobal figures or household names including successful artists, musicians, actors, sportspeople, etc. – Mega-influencersQ5. Is it too late to become an influencer? A. No. It’s not too late, but you will have to work harder to ascend to the same level of fame those already in the industry have influencer industry is now saturated, and anyone with a voice worth following or an expert in something can be an erefore, to succeed, you need to offer something different, be relatable, and gain high engagement. You also need to have something you can bring to the table for brands looking for partnerships. Q6. How can I become an influencer overnight? A. Becoming an influencer overnight is not have to invest time, effort, and resources. It will also involve finding a niche, building a brand, garnering engaged followers, etc., which takes time. Q7. Is becoming an influencer hard? A. Yes, and it takes more than posting engaging also:Takes time to establish yourselfHas no regular hoursAttracts criticism and bulliesRequires a full-time commitmentRequires skills to help with marketing, branding, PR, research, data analysis, post-processing, web management, writing, mands flexibility to keep up with changing trends and audience behaviorCalls for authenticity and uniqueness to stand outOffers an unstable income until you become successfulUltimately, it takes hard work, patience, consistency, time, and a creative mind that consistently produces unique and engaging content. Q8. Can you be an influencer with 1000 followers? A. authentic engagement, influence, and an audience that trusts you, you can become an influencer even with just 1000 followers. Q9. How do I grow my Instagram? A. Use these tactics to grow your Instagram account:Post creative content relatable and quality hashtags. Encourage and share user-generated content from Reels, live videos, Stories, Videos, performance and leverage vertise on at optimal across llaborate with contests. Q10. How to become an Instagram travel influencer? A. These steps can help you become an Instagram travel influencer:Find a unique username, keep it short, and use it across platforms consistently. It could be your name or one related to your voice. Identify what makes you a unique traveler or cross-pollinate travel with a hobby or engaging photos. You can use your smartphone camera or leverage online tools that give pictures a professional engaging videos your relevant hashtags for the travel niche. Leverage Stories, Reels, IGTV, and live llaborate with other travel influencers on to Get Started Earning Money on Instagram? It’s true that you cannot become an Instagram influencer overnight. You will need to be patient and make sure that you follow the above steps, to become an Instagram might take a few months, but trust me, you will definitely start seeing results. I’ve seen and helped quite a few individuals land brand partnerships within a few months of following these steps. And there’s no reason why you can’t do so as you think of any other tips on how to become an Instagram influencer? Let me know in the comments below. And if you’re looking for some personal guidance to become an Instagram influencer, get in touch with me now! Disclosure: This content has a few affiliate links, which means if you click on them, I will get a commission (without any extra cost to you).
How Much Money Instagram Influencers Make – Business Insider
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Influencer JaLisa Vaughn-Jefferson has more than 275, 000 followers today and makes most of her income from brand deals.
Influencers on Instagram earn money in a multitude of ways.
From sponsored content to getting tips on IG Live, creators balance several streams of income.
We spoke with more than a dozen creators who shared how much money they earn.
See more stories on Insider’s business page.
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Instagram and influencers go hand-in-hand. The Facebook-owned social-media platform has become a primary stage for influencers launching their careers. And they don’t need millions of followers to earn money on more brands turn to smaller creators like “nano” or “micro” influencers with under 100, 000 followers, establishing a career as a creator is no longer a pipe dream. But it’s not so straightforward to start earning money on Instagram. Unlike YouTube, Instagram doesn’t yet have a comparable payment system in place like YouTube’s Partner Program. Typically, influencers rely on sponsored content to make a living. From posting a picture to the main feed with #ad to sharing swipe-up links in a series of Stories, sponsored content takes on many different shapes.
Rates for these types of brand deals also instance, influencer Alexa Collins — who has over one million followers — charged upwards of $1, 000 for a sponsored Story on Instagram when Insider spoke with her last year. Meanwhile, Tyler Chanel, a micro influencer, starts at $100 for an Instagram story and goes up from there, depending on the content and land on these rates, some influencers rely on formulas like charging brands $100 for every 10, 000 followers. But not everyone agrees on one formula. Each deal has to also account for an influencer’s following, engagement metrics, and niche, while also calculating added fees like exclusivity, usage rights, and timing.
But if influencers negotiate well, brand deals can lead to big paychecks. For instance, one influencer told Insider she had booked $700, 000 in brand deals halfway into 2021. Sponsored content, however, isn’t the only income generator for these influencers — although it is generally the most fluencers also make money on Instagram through commissions on affiliate links, selling merchandise and DTC products, and monetization tools the platform is slowly rolling out. One influencer made an average of $5, 000 per month last year through affiliate links alone.
Insider has spoken with more than a dozen Instagram influencers about how much money they charge brands for sponsored content and how else they make a living using the app. Here’s a comprehensive breakdown of Insider’s Instagram money log series:Working with brands on sponsored content is how many influencers earn an income on how much money do influencers actually charge for these deals?
18 Instagram influencers told us how much they made from sponsored content. Here’s a full breakdown of our coverage:”Macro” and “Mega” influencersAlexa Collins, a lifestyle influencer with 1. 2 million followersJaLisa Vaughn-Jefferson, a lifestyle influencer with 275, 000 followersKaty Bellotte, a lifestyle influencer with 176, 000 followersMacy Mariano, a travel and fashion influencer with 102, 000 followersJade Darmawangsa, a YouTube creator (382, 000 subscribers) with 52, 000 Instagram followersSymphony Clarke, a TikTok creator (200, 000 followers) with 26, 000 Instagram followersMicro influencersJehava Brown, a travel and lifestyle influencer with 70, 000 followersNick Cutsumpas, a plant influencer with 63, 700 followersAshley Jones, a fashion and lifestyle influencer with 45, 000 followersEmma Cortes, a lifestyle influencer and podcast host with 38, 000 followersBritney Turner, a lifestyle influencer with 27, 000 followersCaitlin Patton, a lifestyle influencer with 22, 000 followersGigi Kovach, a part-time lifestyle blogger and mom of two with 13, 500 followersTyler Chanel, a sustainability influencer with 12, 000 followersNano influencersKhadijah Lacey-Taylor, a fashion and lifestyle influencer with 9, 800 followersLaur DeMartino, a nano influencer and full-time college student with 5, 200 Instagram followersJen Lauren, a part-time lifestyle influencer with 2, 900 followersAmber Broder, a part-time skincare influencer and full-time college student with 2, 300 followers
How influencers earn money beyond brand dealsFrom earning a small commission through affiliate links to getting tipped by followers on an Instagram Live, there’s a menu of supplementary sources of income for creators on Instagram. How much money do influencers make through links or selling their own products? Affiliate marketingInfluencers use platforms like and ShopStyle to generate affiliate links, or discount codes provided by brands, to earn a percentage of sales. Read more:
Vi Lai, a skincare influencer, uses Instagram and TikTok to make thousands of dollars per month using affiliate marketingGetting paid by InstagramInstagram has announced several monetization tools for creators. The platform’s suite of money-making tools includes ad-revenue shares for ads played on IGTV, an incentive program called “Bonuses” that pays creators for using features like Live or Reels, and an in-the-works native affiliate eators can also make money on Instagram through “Badges” (a tipping feature) and selling their own merchandise or products more:
Instagram is building a suite of money-making tools for creators. Here are 9 features it’s testing or has begun to roll Brown, an entrepreneur and content creator with over 200, 000 followers, earns money through Instagram BadgesSelling direct-to-consumer products and merchInfluencers can sell their own products and merchandise directly through Instagram’s shopping features, or leverage their audience to promote their own brands and DTC more:A micro influencer self-published a book and used Instagram to drive salesAn Instagram star who has sold $35 million of her own products explains how she built her fashion line and turned followers into customers
Reselling clothingResale apps like Poshmark, Depop, and Etsy have become lucrative small businesses for many Instagram creators. Read more:Poshmark clothing resellers are becoming Instagram influencers to drive thousands of dollars in sales and land brand deals
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Is it hard to be an influencer? – Viral Access – Medium
Transforming your social media hobby into a full-time career sounds like a dream job for some people, but is it really all it takes to be an influencer? There’s no doubt. The power of influencer marketing in influencing people’s purchasing decision is real. In fact, a study found that only 4% of people trusted celebrity endorsements by Wenyang on UnsplashWhat’s so interesting about influencers is the fact that they are trusted as industry ‘experts’ but by sharing content and insight in a certain way, consumers view them more as their peers. As such, the idea of becoming celebrities is no longer appealing for millennial and Gen Z. Today, being a social media influencer is the idea of influencer itself is quite controversial. Some people see it as a real job, others see it as an excuse not to get a real job. Regardless, there seems to be no stopping of the movement. More companies are willing to invest time and money in these influencers simply for being themselves and engaging with their beneath the glitz and glams, there are lots of small nuances surrounding the role. So, we wonder, what’s it really like to be an influencer? There is no pause in the your regular office workers, there’s no fixed time in influencer’s business hours. Influencers rely on social media as their main source of income, hence it’s imperative for them to be online all the time, even during weekends and vacations. There is no pause in being an influencer, especially if you’re an influencer-founded by Victoria Heath on UnsplashFurthermore, unlike what the general public think, being an influencer also means doing all the social media marketing processes that are often time-consuming, including researching, planning, styling, analyzing, shooting, post-processing, writing, and web management. 2. You have to be perks such as getting free stuff or traveling for free are some of the reasons people want to be an influencer, but being a good influencer also means constantly analyzing, adjusting, learning, and re-configuring fluencers deal directly with social media, and as we know it, social media and internet trends change all the time. It’s crucial for influencers to be susceptible to change and welcome evolution. After all, influencers have to be able to come up with fresh content to keep their audience entertained and stay by Sonnie Hiles on Unsplash3. You have to be authentic yet authentic is an extremely important part of being an influencer. The power of influencer marketing is the inherent trust that they built with the people who follow and read their content. In the era where people value transparency above all, it’s important for these people to see influencers as “real people”. The minute they think an influencer just partners with a brand for money, there’s a huge potential they will lose interest in the, being authentic is important, but it’s just as important to be unique. The influencer world is very saturated and highly competitive, that’s why you need to be different in order to stand out. The pressure of being constantly creative is tough, and on top of that, you need to stay consistent and deliver high-value content everytime you by Sonnie Hiles on Unsplash4. You have to engage and pay attention to your, with the rising popularity of micro and nano influencers, a large number of followers is not the goal. An engaged follower is. If an influencer has 200k followers but none of them engage him/her, you can bet that brands will steer clear. They would much rather work with someone who has 5k followers and a huge engagement is why most influencers have to stay engaged with their community 24/7. It shows the followers that this particular influencer is a real person and their friend, not just some by Sherise Van Dyk on Unsplash5. Personal branding is of the most important things about being an influencer is being able to sell their personal brand. Influencers have to have the confidence to push themselves on their audience and on brands and companies they want to collaborate with, and they will have to stay true to themselves at the same means, sometimes, influencers need to turn down requests and offers just to protect their personal brands and keep the brand image aligned with their content aesthetic and quality. 6. Your finances are by Kelly Sikkema on UnsplashWhen you see influencers on Instagram of Facebook, we understand you can’t help but feel envious that their life looks glamorous and well-off. Well, while some things are true for some big influencers, but it isn’t always the case for the majority of influencers. In fact, being an influencer also means you have to settle with unstable all, influencers cannot be sure when or where they will attain another gig or job or partnership with brands. However, most influencers agreed that once you become successful, it can be a very lucrative career with a lot of thoughtsThere is a lot more to being an influencer than just taking some photos of yourself, wearing nice clothes, and posting ads on your social media channels. The job requires a lot of dedication, effort, hard work, business smarts, and social media savviness. Ultimately, we at Viral Access think that being an influencer takes patience, consistency, time and creativity to create unique and amazing content. Once you’ve overcome the initial challenges though, it could be a really fun job to do! =======================================Viral Access is an AI and data-driven social communication company — we help you tell your story through social media. We pair your brand with relevant micro and nano influencers that help you increase awareness, engagement and conversion. We have the systems and team in place to support large scale communications throughout business inquiries, contact us at:
Frequently Asked Questions about how to become an instagram influencer
Do Instagram influencers get paid?
Influencers also make money on Instagram through commissions on affiliate links, selling merchandise and DTC products, and monetization tools the platform is slowly rolling out. One influencer made an average of $5,000 per month last year through affiliate links alone.Jul 30, 2021
Is it hard to become an Instagram influencer?
The influencer world is very saturated and highly competitive, that’s why you need to be different in order to stand out. The pressure of being constantly creative is tough, and on top of that, you need to stay consistent and deliver high-value content everytime you post.
How many followers do you need to be an insta influencer?
Instagram. You need a minimum of 5,000 Instagram followers and 308 sponsored posts a year to generate $100,000. That may be easier than you think: A recent HBO documentary showed how everyday people can manipulate Instagram and other platforms to become famous online influencers.Apr 30, 2021